Havas
Havas is one of the major communications groups in the world, operating at every stage of the value chain from coming up with great creative ideas to providing strategic advice and execution. The group posted some of the strongest growth in the communications sector in 2025. Following the spin-off of Vivendi, the Bolloré SE holds a 30.4% stake in Havas, which is now listed in Amsterdam.
Since being established in Paris in 1835 by Charles-Louis Havas, the inventor of modern communications, the group has never stopped growing and anticipating new
business needs. It now has nearly 23,000 employees in over 100 markets. The group serves over 4,000 customers, while maintaining diversified exposure to all major markets and
a wide range of sectors.
A fully integrated approach since 2013
Since 2013, in order to meet the needs of its customers, the group has pioneered a fully-integrated approach similar to its 71 Havas Villages, bringing together all of the communications businesses under one roof, and the 8 Havas Centers of Excellence. This model enables teams from different entities and agencies to work together and benefit from each other’s expertise. Building on its significant investments in data, technology and artificial intelligence (AI) over the past ten years, as well as its various partnerships with established industry players such as Microsoft (Copilot, OpenAI), and Google (Vertex AI, Gemini), the group leverages its client-centric model and creative talents to offer a comprehensive range of integrated services across the entire communications and marketing spectrum.
“Converged.AI”, a strategy rolled out at scale
In June 2024, the group launched the next phase of its development: the “Converged.AI” strategy, based on three key areas: (i) the roll-out of a new AI and data-driven operating system across all branches that will improve every phase of service delivery and streamline execution and decision-making processes, (ii) accelerated investment in AI data, technology and capabilities, and (iii) the centralized management of customer relationships across the organization, through the Global Chief Client Officer. The aim of this strategy is to provide branches from across the organization with access to all the expertise, tools and capabilities available within the group through its newly deployed operating system.
In 2025, Havas continued its transformation as an AI-powered organization driven by human ingenuity in which technology amplifies human creativity without ever replacing it. Havas also continued to expand its capabilities through targeted acquisitions in key markets and high growth sectors, strengthening its global footprint. In 2025, Havas acquired majority stakes in 11 branches, achieving its target of acquiring 5 to 10 majority stakes during the year.